A positive new trend is emerging for small businesses. More product liability insurance carriers are starting to offer product recall expense endorsements to their product liability policies.
The great thing about these add on endorsements are, they provide some product recall expense coverage at a much lower price than if a small business had to purchase a stand-alone or individual product recall policy. Minimum premiums for a stand-alone product recall policy typically are in the $10,000 range per year and just too expensive for most small and start-up businesses to afford. The product recall expense endorsements allow the small business owner to choose a smaller sub limit ($25,000 to $250,000) of their product liability limit to be used on for product recall and provides affordable premiums for 5% to 25% of the total product liability premium. Some of the dietary supplement insurance carriers are offering $25,000 sub limits of coverage for as low as $500 or 5% of total premium, whichever is higher.
Product recall or withdrawal is necessary when your product is deemed to have or suspected to have a defect that will potentially cause bodily injury or property damage. The determination that a product needs to be recalled can be made by you or because a government entity has ordered you to withdraw your product from the market place.
Products recall expenses can include the following:
- costs of notification;
- costs of stationary, envelopes, product of announcement and postage or facsimiles;
- costs of overtime paid to regular nonsalaried employees and cost incurred by your employees, including costs of transportation and accommodations;
- costs of computer time;
- cost of hiring independent contractors and other temporary employees;
- costs of transportation, shipping or packaging;
- costs of warehouse or storage space;
- costs of proper disposal of “your products,” or product that contain “your products,” that cannot be reused, not exceeding your purchase price or your cost to produce the products.
The cost of getting this endorsement can vary greatly depending on limits of coverage you want, the type of products you sell and amount of product you have in the market place.
If have any doubts about the need for product recall insurance, I highly recommend you go to www.recall.gov and look at the list of all the products similar to yours that are being recalled. I believe you will quickly conclude that during the life of your business it is much more likely that your business will face a recall than a product liability claim.